AskBuffer
From platform demographics to features, plus a deep dive into important factors to consider, here's what you need to know to find the social media sweet spot for your business.
This article explores the popularity of the short-form video format and some tips for making the most of it for your social media.
In this #AskBuffer, we explore whether there is a best TikTok length and look at examples from content creators who make both short and longer videos on the platform.
In this edition of #AskBuffer, we go over the best practices for gaining more newsletter subscribers.
Learn the best practices to take when creating a new social media account for your brand in this edition of #AskBuffer.
Content batching helps you save time, post consistently, and repurpose your ideas seamlessly across platforms. In this article, we’ll walk through how you can create a system for content batching that lets you execute all your best ideas with enough time to spare.
There's a myth that using third-party scheduling tools will reduce your engagement. This article presents the existing research that debunks this and advice for boosting your engagement.
TikTok is the place to be on the internet these days and a great channel to connect with your customers. Here are our top tips to help you grow your following on the platform.
Wondering if you should be using AI-generated content in your marketing? We break down the different perspectives in this article.
Here are some factors to consider if you're deciding whether or not to hide likes on your small business's Instagram account.
Expert tips for how small businesses can handle replying to social media comments. Should you reply to every comment? How quickly should you reply? What about the negative comments?
Creating a TikTok account for your small business may feel overwhelming, but it's a great way to expand your brand's exposure and can help customers build a stronger connection with your company.
For small business owners, who are deeply connected to their companies but not the sole defining element of them, it can be hard to know how much personal content to share on a business account. We’re breaking down your options in this guide.
Running out of new content ideas is a common pain point. If you’re stumped on what to post, read on for some pointers from Buffer’s Audience Marketer on overcoming that mental block and getting creative with new, engaging content.