Post Composer Improvements ✨
We've bundled three improvements to make creating posts quicker and less stressful: Start writing right away with the Post Composer You no longer need to pick c…
What’s new at Buffer
Product updates, improvements, and stories straight from the Buffer team. New releases land here as soon as they ship.
Meet Buffer Home
Introducing a new landing page and hub for all your social activity: Buffer Home . Home brings elements of each area of Buffer into a single view: Your posting…
Generate alt text for images in seconds
Adding image descriptions (otherwise known as "alt text") makes your images accessible to people who use screen readers. But writing it for every post can be te…
Talk to your agent via MCP
You can now connect Buffer to Claude, ChatGPT, and Perplexity using the Model Context Protocol (MCP), so you can manage your Buffer account from inside the AI t…
Every LinkedIn reaction, now in Buffer
You can now react to LinkedIn comments with the full range of LinkedIn reaction types, right from Buffer. Previously, you could only "like" a comment when manag…
Four new channels in Community
Community now supports TikTok, YouTube, Google Business Profiles, and Mastodon . That brings the total to 10 channels you can manage from one inbox. See and rep…
Reply to TikTok comments and Google reviews
You can now manage TikTok comments and Google Business Profile reviews alongside all your other channels. No more jumping between tabs to stay on top of them! M…
Channel Groups in Channel Filters
We've added channel groups to the All Channels filter, making it faster to find and filter exactly what you need. We've also added a "Select all" action — handy…
Trending Topics for Threads
Hashbrowns are trending. Again. Trending Topics is here. Now when you open Buffer to write a Threads post, you'll see what's actually trending—whether it's quan…
More metrics for Instagram posts & reels
We've enhanced our backend to surface more metrics that weren't visible for some Instagram accounts. Previously, we only were surfacing likes and comments for s…
Fullscreen Composer + Layout Refresh
Writing a novel? Crafting the perfect thread? Composer now has fullscreen mode (Cmd+Shift+F) so you can focus without distractions. We've also cleaned up the si…
Bulk Delete Drafts
You can now delete all draft posts for a specific channel at once. Click the channel name → gear icon ⚙ → General tab Select "Delete Drafts" near the bottom of…
"Like" a comment
You can now like posts on X, LinkedIn, and Bluesky directly from Community! For Instagram, Facebook, and Threads, we've made it faster to jump in and react.
Smart Posting Schedules
We've heard from a lot of users about the need to know the best time to post on a particular social channel. Buffer offers guidance on this on our Insights hub…
New "Post Details" view
We've introduced a new Post Details view to Buffer web, making it easy to view a full Post, whether it's scheduled or already posted! You can access it in the r…
Easily move a post to top or bottom of your queue
We've released an improvement that will allow you to quickly move a queued post to the top or end of your queue! You'll now see this under the "Reorder" option…
Hashtag Manager now floating free
Our Hashtag Manager has escaped the side panel and learned to pop! We've migrated the Hashtag Manager to a sleek new popover format, giving it room to breathe (…
Community
We built a place where all your social comments come to hang out together. Threads, LinkedIn, Bluesky, Instagram, Facebook, and X. All in one spot! It includes:…
Dark Mode
Your eyes have been heard! Dark Mode is now available across Buffer. Enable it in Settings > Preferences > Appearance, or let your system preferences handle it…
Buffer for iOS 26
Buffer for iOS just got its biggest update yet. This release brings a fresh design, new ways to capture ideas, and even an Apple Watch app. Here's what's new: F…