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TikTok Shop

TikTok Shop

TikTok Shop is an e-commerce feature that allows businesses and creators to create a storefront on TikTok and sell their products.

What is TikTok Shop?

TikTok Shop is an e-commerce feature that allows businesses and creators to create a storefront on TikTok, where they can sell products in TikTok videos and on their profile's product showcase tab (displayed with a shopping bag icon).

It’s a great way for businesses to use TikTok to grow their sales and expand their reach to potential buyers, and for followers to discover and buy new products.

Where is TikTok Shop available?

Currently, TikTok Shop is only available in certain markets: the United States, the United Kingdom, Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. However, TikTok plans to expand to more markets in the future.

Where can I find TikTok Shop?

Within the TikTok app, TikTok Shop can be found while users browse through their For You feed or directly on a profile page of a TikTok account, displayed as a shopping bag.