5 Tips To Build An Online Brand That Makes You Stand Out [VIDEO]
This is a video from Mark Jeffries (@Markjeffries1) at one of the largest Marketing Executive conferences in San Diego a few weeks ago.
Mark hit a great nerve with his talk when he spoke about the importance of your personal online brand besides your business brand:
Your Personal Online Brand from Mark Jeffries on Vimeo.
Most important bits Mark talks about
- Building your online brand aside from your business brand is more vital then ever.
- A great example of a perfectly executed online brand that Mark mentions is Daniel Sharkov:
- Tools to use for a better online brand Mark mentions: Shoutomatic, SocialCam, Buffer,
- You create and build up your social currency via Klout and other measurements, that can be crucial for easy finding for jobs and contracts
- The power of moving from being a great listener to a great curator.
Personally, I find this topic fascinating. Investing time in building my own personal brand next to our business brand is something that I find incredibly important.
A great recent post from one of my favorite bloggers Mark W Schaefer also talked about exactly that, discussing how many Twitter accounts you should have. Making this effort as efficient and seamless as you can possibly do is crucial in order to keep the Tweets flowing.
Mark’s suggestions are a fantastic starting point for this.
Over to you now. Do you think it is important to create a powerful online brand besides your business brand?
Try Buffer for free
140,000+ small businesses like yours use Buffer to build their brand on social media every month
Get started nowRelated Articles
Learn how to generate AI images and schedule them across social platforms using Buffer and Apple's Image Playground. Discover tips for creative AI image generation and when to use AI-generated visuals strategically.
All the features on Bluesky, plus how to use them.
If you always feel like you’re chasing the tail-end of audio trends on the app, you’ve come to the right place. In this article, I’ll guide you through all the methods you can use to find the most popular music and sounds on Instagram before they drop off the charts.
