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Head of Communications & Content @ Buffer
Getting verified adds credibility to any account. In this post, we’ll cover what verification is, how to get verified on Instagram, tips for increasing your chances of getting verified, plus some FAQs about the blue tick....
Go beyond your follower count with qualitative social media metrics that are actually relevant to your business growth in this post....
This article will show you how to get started using TikTok for business and leverage the platform's free marketing tools and resources designed specifically to help businesses succeed on the platform....
Social commerce is creating opportunities for small businesses to reach more consumers like never before....
The best thing about a landing page is that you can create one by yourself, in some cases within minutes — without coding skills or a large budget. This step-by-step guide will show you how....
With social media advocacy, you too can create an army of loyal customers who will rave about your products to family and friends and leave glowing reviews on social media....
Having a social media content strategy for your small business will ensure that your hard-work with social media marketing is supporting your overall business goals. To get you started, here are simple steps to create your social media content strategy for your small business....
TikTok holds tremendous potential to drive sales and generate revenue for your small business. Our guide will walk you through every step of the way to create a successful TikTok for Business account that grows....
A careful selection of small-business-friendly marketing tools can have a big impact on campaigns and overall marketing reach. Investing in quick and easy-to-use marketing tools that simplify and automate your marketing plan will maximize your time and take your marketing content to the next level....
We’ve pulled together some of the top social media trends to keep your campaigns engaging and your calendar full all year. Anytime you feel your creativity well drying up, come back to this list — we have you covered....
A smaller marketing budget can still deliver results if you know which five strategies to focus on: blogging, email, social media, influencer marketing, and SEO. Read to learn more....
This post was originally published on October 15, 2014, and we have just updated it with the latest information and screenshots of Twitter analytics. We're...
We scoured the internet and curated a list of free and low-cost online resources, including blogs, courses, books, and podcasts to help you learn how to launch and run a business....
Instagram is particularly well-suited to small business owners who don’t have the time or budget for expensive marketing campaigns. Once you understand some basic Instagram best practices, Instagram can become a key channel for you to grow your small business....
Instagram recently replaced the 'swipe-up´ link option from stories with a clickable link sticker. Here's a quick step-by-step guide on everything you need to know about adding Instagram's new link sticker to your stories....
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