16 Small Business Resources for First-Time Entrepreneurs
We scoured the internet and curated a list of free and low-cost online resources, including blogs, courses, books, and podcasts to help you learn how to launch and run a business....
Hailley Griffis
Head of Public Relations @ Buffer
Instagram for small business: How to grow in 2022 and beyond
Projected to reach 1.2 billion users by 2023, Instagram has huge potential for small business owners to boost their marketing efforts, and marketers everywhere...
How To Do Email Marketing for Small Businesses in 6 Steps
This guide will show you how to use email marketing tools to save time and money while also making your marketing more efficient. We will also show you how to use both social media and emails to hit your audience with a one-two punch that’ll help you build relationships and get you more sales....
How to Do Small Business Branding on a Budget
You don’t have to spend much money to develop a solid brand on your own. It just takes time and careful thought. In this guide, you’ll learn how to define your brand identity, story, style guide, assets, and social media — all while spending little to no money....
Twitter for small businesses: How to grow in 2022 and beyond
There’s a good chance your customers are on Twitter. Once you understand some basic Twitter best practices and know the types of posts that resonate with your followers, Twitter can become a gateway to developing a loyal fan base for your small business....
5 Steps to Defining Your Target Market and Nabbing Your Dream Clients
Selling is a lot easier when you’re selling to the right people. Identify the people who need your solution the most by looking at your product and existing customer base, analyzing your competition, and consolidating the data into a readable chart....
Looking for more inspiration?
Instagram for small business: How to grow in 2022 and beyond
Projected to reach 1.2 billion users by 2023, Instagram has huge potential for small business owners to boost their marketing efforts, and marketers everywhere...
How to Add a Link to an Instagram Story
Instagram recently replaced the 'swipe-up´ link option from stories with a clickable link sticker. Here's a quick step-by-step guide on everything you need to know about adding Instagram's new link sticker to your stories....
Looking for more inspiration?
How to Use Twitter Analytics: 15 Simple-to-Find Stats to Help You Tweet Better
This post was originally published on October 15, 2014, and we have just updated it with the latest information and screenshots of Twitter analytics. We're...
Twitter for small businesses: How to grow in 2022 and beyond
There’s a good chance your customers are on Twitter. Once you understand some basic Twitter best practices and know the types of posts that resonate with your followers, Twitter can become a gateway to developing a loyal fan base for your small business....
