When I can find the time to do so, I love to plan ahead. I’ll write out tomorrow’s to-do list. I’ll add ideas to our content calendar. And I’ll schedule the next day’s social media updates—or even the next week’s, if I’m feeling ambitious. Maybe some day I’ll get to the point of scheduling a month or even a year ahead! Scheduling part of your social media content in advance is well worth it and should be a part of your content strategy. And I’ll be happy to share with you some social media ma
Isaac Newton discovered gravity. I discovered what a four-finger swipe does on my Macbook. The discoveries will not go down the same in history, but I have to admit: I was pretty stoked to find mine. Little epiphanies like these are hugely satisfying when I’m trying to squeeze just a little more time out of each and every day. A second or two here becomes a minute or two there. It’s an awesome feeling to sense that you’re working just as fast as possible. We’re always looking to work smarter,
Just last week, someone hit me with a "GMTA" and I was left feeling like a T-Rex trying to operate an iPhone. (For those playing at home, it stands for "Great minds think alike".) But hey, if you're in the same boat, don't worry, we've got your back! Turns out, acronyms and abbreviations are EVERYWHERE, especially in social media and digital marketing. I thought it’d be great to share some that seem to come up quite often. I’ve collected over 170 social media acronyms and abbreviations and pla
Before we launched our Buffer podcast, so much of our time and energy (99.9% of it, I’d wager!) was spent getting the sounds and feel just right. We did all the podcast things we were supposed to do in order to make a really great podcast — the interviews, the mixing, the uploading — and now that the time had come to press publish … … we needed a plan to promote the podcast. How do people promote podcasts? We didn’t know. We’d never promoted a podcast before! So we went to work, researching a
In this article, we walk through the ins and outs of creating a social media report.
In this article, Kevan Lee walks through everything a beginner needs to create an amazing podcast.
In this piece, we’ll share a few tools and resources we use to create images for Buffer, as well as some new and interesting tools to try. The best part? You don’t need extensive training to use any of these tools.
Learn the science, research, and psychology behind what makes the best profile picture for your social media accounts.