Fuel your brand’s growth on Instagram, without relying on ads
Give your content the audience it deserves. Reach your audience with consistent, high-quality content — and drive sustainable engagement and revenue on Instagram.
Start a free 14-day trial
New
Plan and schedule Stories
With Buffer you can visually plan and schedule your Stories on web or mobile. When the time comes to post, Buffer will send you a mobile notification with everything you need to share the Story to Instagram.
Plan and publish thumb-stopping Instagram content
A sustainable alternative to paid social. Build your brand organically, drive authentic engagement with your audience, and grow your reach.

Drive more sales through Instagram with Shop Grid
Connect your “link in bio” to multiple URLs viewed on a shoppable page, powered by your Instagram grid and your trusted friends at Buffer.
Learn more

"Buffer has really taken our social media marketing strategy to the next level."

Liz Gillis,
Digital Marketer
Include a first comment when you schedule Instagram posts
Want to keep hashtags out of your Instagram caption? Include a comment when you schedule an Instagram post, and Buffer will automatically publish it for you.

Create, save, and organize hashtags to use in your Instagram posts
Experiment with different variations. Reuse your top-performing groups. Build a library of options. Hashtag Manager helps you get more reach for every post.


Learn more about our Instagram analytics & engagement tools
We’ve built a full stack of tools to help online consumer brands grow their engagement and reach on Instagram.