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How to Share Posts From the Instagram Feed to Stories
More than 500 million users now use Instagram Stories daily and posting your feed content to Stories is a great way to boost reach and...
The $0 Marketing Stack: 42 Free Marketing Tools
What tools do you use to get your online marketing work done? Can you do all the same work of a digital marketer, and do...
The Ideal Cover Photo Size for Each of the Major Social Media Platforms
One of the first few things people see when they visit your social media profiles is your cover photo. Whether it’s your Facebook Page,...
How to Schedule Tweets to Maximize Reach and Engagement
If you're serious about promoting your brand or business on social media, chances are you've already realized the power of Twitter....
The Big List of 140+ Keyboard Shortcuts For You Most Used Online Tools
Isaac Newton discovered gravity. I discovered what a four-finger swipe does on my Macbook. The discoveries will not go down the same in history, but...
6 Ways Brands Can Land on the Instagram Explore Page
You’ve probably spotted the magnifying glass on Instagram before — that’s Instagram’s Explore Page. The feature allows users to discover new content and...
Instagram for Small Business: How to Build Your Presence
Instagram is particularly well-suited to small business owners who don’t have the time or budget for expensive marketing campaigns. Once you understand some basic Instagram best practices, Instagram can become a key channel for you to grow your small business....
The Superhuman Guide to Twitter Advanced Search: 20 Hidden Ways to Use Advanced Search for Marketing and Sales
Advanced Search is a goldmine for marketers and small business owners because you can easily find new customers and search someone's tweets. In this post, we'll show you how, and we'll also share a whole host of other top tips and tricks to help your business win with Twitter Advanced Search....
The Big Guide to Social Media Logos
Have you ever pulled a social network’s logo from Google and thought, “I hope this is the right one?” Staying up to date with...
Are You Listening? The 14 Best Social Media Monitoring Tools
How do you know if your customers (and potential customers) are talking about you on social media? Use social media monitoring tools....
The Definitive List of Social Media Acronyms and Abbreviations, Defined
Just last week, someone hit me with a "GMTA" and I was left feeling like a T-Rex trying to operate an iPhone. (For...
7 Winning Video Marketing Strategies You Can Implement Today
If you’re on the internet, you probably know how powerful videos are. From social media to online stores to emails, you’ll find them...
A Day in the Life of a Social Media Manager: How to Spend Time on Social Media in 2024
One of the questions I get asked most as the social media manager here at Buffer is: How do you break up your day in...
How to Do Small Business Branding on a Budget
You don’t have to spend much money to develop a solid brand on your own. It just takes time and careful thought. In this guide, you’ll learn how to define your brand identity, story, style guide, assets, and social media — all while spending little to no money....
How to Create the Perfect Facebook Business Page to Promote Your Small Business (2024 Edition)
Facebook is the most used social media platform for marketers around the world. No matter what your marketing goals are, Facebook needs to be a...