Organize all of your content ideas and posts with Tags 🔖 Learn more.

Transparent salaries

Transparency is one of our core values. We’ve found that it builds trust, holds us accountable, and can push our industry forward. Since 2013, we’ve shared our formula-based approach to compensation, including the complete list of our salaries.

We’ve found that salary transparency can help others, which is central to our mission: to help small businesses get off the ground and grow.

View up-to-date salaries of everyone at Buffer in this table. Read on for our approach and philosophy.

Buffer Salaries

Teammate avatar imageJoel
LeadershipCEOBoulder, CO, USA$298,958
Teammate avatar imageCaro
LeadershipChief of StaffPortland, OR, USA$231,750
Teammate avatar imageMaria
Leadership, ProductCPODenver, CO, USA$296,620
Teammate avatar imageÅsa
Leadership, AdvocacyVP Customer AdvocacySydney, Australia$235,103
Teammate avatar imageMandy
PeopleExecutive AssistantNashville, TN, USA$106,337
Teammate avatar imageJenna
PeopleExecutive Assistant Grand Rapids, MI, USA$106,337
Teammate avatar imageJenny
FinanceDirector of Business OperationsLouisville, KY, USA$203,101
Teammate avatar imageKyle
FinanceSenior AccountantJacksonville, FL, USA$132,433
Teammate avatar imageNick
FinanceAccounting AssociateNairobi, Kenya$80,579
Teammate avatar imageMike E
MarketingSenior Product Marketing ManagerSydney, Australia$151,286
Teammate avatar imageHailley
MarketingSenior Content & Communications ManagerNashville, TN, USA$160,650
Teammate avatar imageSophie
MarketingSenior Growth Marketing ManagerNomad$128,498
Teammate avatar imageAdnan
EngineeringSenior EngineerGlobal Cost of Living$145,059
Teammate avatar imageAndy
EngineeringStaff Engineer, Mobile iOSSan Francisco, CA, USA$203,898
Teammate avatar imageBoris
EngineeringSenior Engineer Montpellier, France$164,749
Teammate avatar imageEric
EngineeringSenior Engineer Taipei, Taiwan$161,518
Teammate avatar imageHamish
EngineeringEngineering ManagerVancouver, Canada$161,518
Teammate avatar imageJoe
EngineeringSenior Engineer, Mobile AndroidBrighton, UK$171,404
Teammate avatar imageJordan
EngineeringSenior Engineer, Mobile iOSOzark, MO, USA$147,960
Teammate avatar imageJosé
EngineeringSenior EngineerMadrid, Spain$164,749
Teammate avatar imageMike S
EngineeringDirector of Engineering, Platform & TechnologyBarcelona, Spain$194,740
Teammate avatar imagePhil
EngineeringStaff EngineerMontpellier, France$183,508
Teammate avatar imageSteven
EngineeringStaff EngineerTaipei, Taiwan$183,508
Teammate avatar imageEduardo
EngineeringSenior EngineerAlicante, Spain$153,937
Teammate avatar imageMaya
EngineeringSenior EngineerBarcelona, Spain$150,919
Teammate avatar imageSol
EngineeringSenior EngineerGlobal Cost of Living$147,960
Teammate avatar imageDinos
EngineeringSenior EngineerGorredijk, Netherlands$150,919
Teammate avatar imageDianne
EngineeringDirector of EngineeringZurich, Switzerland$216,378
Teammate avatar imageDace
EngineeringSoftware EngineerNew York, NY, USA$145,367
Teammate avatar imageMick
EngineeringSoftware EngineerWexford, Ireland$130,831
Teammate avatar imageGabi
EngineeringEngineering ManagerAmsterdam, Netherlands$183,508
Teammate avatar imageCarlos
EngineeringEngineering ManagerMadrid, Spain$164,749
Teammate avatar imagePeter
EngineeringSenior Engineer Global Cost of Living$147,960
Teammate avatar imageArek
EngineeringSenior Engineer Warsaw, Poland$153,937
Teammate avatar imageMw
EngineeringSoftware EngineerWissenkerke, Netherlands$133,447
Teammate avatar imageDaisy
EngineeringSoftware EngineerSydney, Australia$128,265
Teammate avatar imageDiego
ProductSenior Product ManagerBarcelona, Spain$172,107
Teammate avatar imageAmanda
ProductStaff Product ManagerAmsterdam, Netherlands$180,000
Teammate avatar imageSofia
DesignSenior Product DesignerBarcelona, Spain$147,518
Teammate avatar imageIsmail
DesignProduct DesignerCasablanca, Morocco$127,849
Teammate avatar imageJulian
DataSenior Data ScientistLouisville, KY, USA$169,780
Teammate avatar imageAdam
Advocacy Senior Escalations ManagerWesley Chapel, FL, USA$122,932
Teammate avatar imageDaniel S
Advocacy Customer AdvocateBonners Ferry, ID, USA$88,127
Teammate avatar imageDanny
Advocacy Technical AdvocateManchester, UK$108,626
Teammate avatar imageDarcy
Advocacy Senior Customer Advocate ManagerFort Collins, CO, USA$114,734
Teammate avatar imageDave C
Advocacy Senior Customer AdvocateLondon, UK$120,330
Teammate avatar imageHannah
Advocacy Head of Customer Advocacy OperationsBrighton, UK$156,815
Teammate avatar imageJess
Advocacy Senior Customer AdvocateKalispell, MT, USA$74,331
Teammate avatar imageJulia
Advocacy Senior Customer AdvocateLos Angeles, CA, USA$113,423
Teammate avatar imageJuliet
Advocacy Senior Customer AdvocateLondon, UK$116,826
Teammate avatar imageKarinna
Advocacy Technical AdvocateTustin, CA, USA$102,390
Teammate avatar imageKelly
Advocacy Senior Customer AdvocatePhiladelphia, PA, USA$105,143
Teammate avatar imageNate
Advocacy Senior Customer AdvocatePortland, OR, USA$102,081
Teammate avatar imageOcta
Advocacy Senior Customer AdvocateNomad$99,107
Teammate avatar imageRoss
Advocacy Senior Customer Advocacy ManagerLouisville, KY, USA$111,392
Teammate avatar imageEssence
Advocacy Customer AdvocateChicago, IL, USA$83,068
Teammate avatar imageMel
Advocacy Customer AdvocateBandar Seri Begawan, Brunei Darussalam$85,561
Teammate avatar imageJames W
Advocacy Customer AdvocateMelbourne, Australia$88,127
Teammate avatar imageCheryl
Advocacy Customer AdvocateGlobal Cost of Living$77,955
Teammate avatar imageLexi
Advocacy Customer AdvocateBrooklyn, NY, USA$89,610
Teammate avatar imageBen
Advocacy Customer AdvocateNakhon Ratchasima, Thailand$75,685
Teammate avatar imageSimon
MarketingDirector of Growth MarketingOttawa, Canada$197,579
Teammate avatar imageTami
MarketingContent WriterLagos, Nigeria$114,300
Teammate avatar imageMartin
Design Senior Design ManagerBerkeley, CA, USA$203,937
Teammate avatar imageMitra
MarketingSocial Media ManagerNew Braunfels, TX, USA$98,515
Teammate avatar imagePhill
MarketingSenior Product Marketing ManagerLondon, UK$171,458
Teammate avatar imageAbeeb
EngineeringSoftware EngineerLagos, Nigeria$130,831
Teammate avatar imageJacob
EngineeringSenior Engineer Nashville, TN, USA$145,059
Teammate avatar imageEsther
EngineeringSoftware EngineerMadrid, Spain$128,265
Teammate avatar imageDaniel P
Design Senior Product DesignerValletta, Malta$139,050
Teammate avatar imageNathan
ProductSenior Product ManagerLehi, UT, USA$168,732
Teammate avatar imageBrandon
ProductStaff Product ManagerLunenberg, USA$183,600
Teammate avatar imageKate
Design Marketing UX DesignerVictoria, Canada$113,254
Teammate avatar imageRaf
EngineeringEngineering ManagerPoznan, Poland$168,044
Teammate avatar imageKateryna
EngineeringEngineering ManagerTallinn, Estonia$168,044
Teammate avatar imageKirsti
MarketingContent WriterCape Town, South Africa$132,782
Teammate avatar imageAlicja
ProductSenior Product DesignerBarcelona, Spain$140,108

Open roles

Salary formula

Salary formula illustration
Salary formula step 1

We benchmark for position and experience level

The role benchmark is based on the software industry and the 50th percentile of San Francisco market data.

Role examples:

Customer Advocate III, $106,912

Product Marketer, $108,838

Salary formula step 2

Apply cost of living based on your location

These take into account being a global team, while closing the gap found in traditional compensation approaches.

Cost of living bands:

Global (90%) and High (100%)

Salary formula step 3

Determine a formula-based salary

We calculate salaries taking into account being a global team and closing the gap found in traditional pay practices.

Salary example:

A Product Marketer in an Intermediate cost of living band would earn $97,954.

Our compensation philosophy

We’re committed to providing fair and competitive compensation through these key principles:


Openly share our approach and all salaries to create trust, hold ourselves accountable, and serve as a resource for the industry.


Maintain an easy-to-understand formula that allows anyone to easily see how we arrive at any individual salary.


Ensure that those with the same role and responsibilities who are at the same experience level are paid equitably.


Pay above market to attract the team we need, thrive as individuals, and avoid exceptions and inequity resulting from negotiation.

The Buffer Salary calculator

We built a salary calculator so that anyone can see what they would make at Buffer. We hope this information can also help others determine fair and competitive salaries across various roles and locations.

Calculate your salary

<1% Gender Pay Gap

Our unadjusted pay gap at Buffer across the entire organization is .4% as of February 2022. We’re proud that this is much lower than average in tech (12%).

Read our 2022 pay analysis

Transparent Salaries Timeline


Moved down to just two cost-of-living bands.


Clarified our overall compensation principles and launched our Salaries page.


We decided to benchmark all roles to the San Francisco 50th percentile.


We added cost of living bands to our formula for more consistency.


Adjusted our salary formula to be more robust and launched our salary calculator


We created our first salary formula using our own salary bases.

140,000+ people like you use Buffer to build their brand on social media every month