Buffer vs. Later: Grow your audience on social with the #1 free social media scheduler

Buffer has everything you need to grow an engaged audience and get the results you deserve, including a powerful free plan. Let Buffer take care of time-consuming tasks like scheduling and publishing your posts so you can focus on what matters.

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Benefits

Schedule your posts

Plan, draft, schedule, and auto-publish social media content across all major social media channels

Plan with a visual calendar

Our intuitive dashboard and calendar make it easy to manage your social strategy in one smooth workflow

Get started with our free plan

With our free plan, you can connect 3 social channels and schedule 10 posts per channel at a time

Channel offering

Later only has six available social channels, whereas Buffer has three more; YouTube, Mastodon, and Google Business Profiles

What people are saying

I’ve tried Hootsuite, Sendable, and Later for different reasons and Buffer is the most simple but also does everything you need it to.
Lanie W. CarterArrowhead Design Group

200,000+ people like you use Buffer to build their brand on social media every month

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No credit card needed. Free forever.