# Buffer Pricing

> Source: https://buffer.com/pricing
> Buffer is a suite of tools for social media management — publishing, analytics, engagement, and AI assistant.

We've built simpler social media tools for busy people. Enjoy our free plan as you get started, or trial our full toolkit priced to make marketing your business on social affordable.

## Plans

### Free — $0/month

Up to 3 channels.

- **10 scheduled posts per channel - refill anytime**: If you have 3 connected channels, you can schedule 30 posts (10 for each channel) at any one time. Once a scheduled post is published, you can schedule another post for that channel. Watch an explainer.
- **100 ideas**: Capture and store up to 100 content ideas in Buffer.
- **1 user account**: The number of users who can access and create content in your Buffer account.
- **AI Assistant**: Unlimited use of our AI to create, refine, and repurpose content (optional).
- **Basic analytics**: 30-day engagement data on individual posts.
- **Community inbox**: Manage and reply to comments.
- **World-class customer support**: Fast and helpful support via email.

### Essentials — from $6/month per channel

Connect unlimited channels. Price per channel decreases with volume.

- **Unlimited scheduled posts per channel**: Schedule unlimited posts across all channels. Subject to our fair use policy.
- **Unlimited ideas**: Capture and store unlimited content ideas in Buffer.
- **1 user account**: The number of users who can access and create content in your Buffer account.
- **AI Assistant**: Unlimited use of our AI to create, refine, and repurpose content (optional).
- **Advanced analytics**: Unlimited engagement data on posts and channel performance.
- **Community inbox**: Manage and reply to comments.
- **Hashtag manager**: Save and reuse hashtags easily.
- **First comment scheduling**: Schedule a first comment with your Instagram or LinkedIn posts.
- **World-class customer support**: Fast and helpful support via email.

### Team — from $12/month per channel

Everything in Essentials plus unlimited team members, approval workflows, and access controls.

- **Unlimited scheduled posts per channel**: Schedule unlimited posts across all channels. Subject to our fair use policy.
- **Unlimited ideas**: Capture and store unlimited content ideas in Buffer.
- **Unlimited team members**: The number of users who can access and contribute content to your Buffer account.
- **AI Assistant**: Unlimited use of our AI to create, refine, and repurpose content (optional).
- **Advanced analytics**: Unlimited engagement data on posts and channel performance.
- **Community inbox**: Manage and reply to comments.
- **Hashtag manager**: Save and reuse hashtags easily.
- **First comment scheduling**: Schedule a first comment with your Instagram or LinkedIn posts.
- **Access levels**: Manage which channels each team member is invited to use.
- **Content approval workflows**: Manage who can draft and approve posts across your team.
- **World-class customer support**: Fast and helpful support via email.

## Volume Pricing

Paid plans use tiered per-channel pricing. The more channels you connect, the lower your per-channel rate.

### Per-Channel Rates (monthly billing)

| Channels | Essentials | Team |
|---|---|---|
| 1–10 | $6/channel | $12/channel |
| 11–25 | $4/channel | $4/channel |
| 26–50 | $3/channel | $3/channel |
| 51+ | $1/channel | $2/channel |

### Example Monthly Costs

| Channels | Essentials (monthly) | Essentials (yearly) | Team (monthly) | Team (yearly) |
|---|---|---|---|---|
| 1 | $6/mo | $5/mo | $12/mo | $10/mo |
| 3 | $18/mo | $15/mo | $36/mo | $30/mo |
| 5 | $30/mo | $25/mo | $60/mo | $50/mo |
| 10 | $60/mo | $50/mo | $120/mo | $100/mo |
| 25 | $120/mo | $100/mo | $180/mo | $150/mo |
| 50 | $195/mo | $163/mo | $255/mo | $213/mo |

Yearly billing saves approximately 2 months (billed annually).

## Feature Comparison

### Content creation

| Feature | Free | Essentials | Team |
|---|---|---|---|
| Ideas | 100 ideas | Unlimited | Unlimited |
| Tags | 3 tags | 250 tags | 250 tags |
| Drafts | Unlimited | Unlimited | Unlimited |
| Templates | Yes | Yes | Yes |
| AI Assistant | Yes | Yes | Yes |
| Board view | Yes | Yes | Yes |
| Browser extension | Yes | Yes | Yes |

### Publishing

| Feature | Free | Essentials | Team |
|---|---|---|---|
| Scheduled posts per channel | 10 | Unlimited | Unlimited |
| Threaded posts | 1 | Unlimited | Unlimited |
| Queue | Yes | Yes | Yes |
| Visual content calendar | Yes | Yes | Yes |
| Reminder notifications | Yes | Yes | Yes |
| Start Page | Yes | Yes | Yes |
| Duplicate posts | Yes | Yes | Yes |
| Link shortening | Yes | Yes | Yes |
| First comment scheduling | No | Yes | Yes |
| Channel groups | No | Yes | Yes |
| Hashtag manager | No | Yes | Yes |
| Custom video covers | No | Yes | Yes |

### Community

| Feature | Free | Essentials | Team |
|---|---|---|---|
| Reply to comments | Yes | Yes | Yes |
| Comment score | Yes | Yes | Yes |
| AI replies | 5 suggestions per week | Unlimited | Unlimited |
| Saved replies | 1 saved reply | Unlimited | Unlimited |
| Comment insights | Yes | Yes | Yes |
| Turn comments into posts | Yes | Yes | Yes |

### Analytics

| Feature | Free | Essentials | Team |
|---|---|---|---|
| Basic analytics | 30-day history | Unlimited | Unlimited |
| Performance overview | No | Yes | Yes |
| Custom analytics | No | Yes | Yes |
| Best time to post | No | Yes | Yes |
| Audience demographics | No | Yes | Yes |
| Reports | No | Yes | Yes |
| Custom UTM parameters | No | Yes | Yes |
| Branded reports | No | No | Yes |

### Collaboration

| Feature | Free | Essentials | Team |
|---|---|---|---|
| Included users | 1 | 1 | Unlimited |
| Two-factor authentication | Yes | Yes | Yes |
| Notes | No | Yes | Yes |
| Approval workflows | No | No | Yes |
| Custom access and permissions | No | No | Yes |

### Integrations

| Feature | Free | Essentials | Team |
|---|---|---|---|
| Canva | Yes | Yes | Yes |
| Unsplash | Yes | Yes | Yes |
| Dropbox | Yes | Yes | Yes |
| Google Drive and Photos | Yes | Yes | Yes |
| One Drive | Yes | Yes | Yes |
| Zapier | Yes | Yes | Yes |
| IFTTT | Yes | Yes | Yes |
| WordPress | Yes | Yes | Yes |
| Feedly | Yes | Yes | Yes |
| Pocket | Yes | Yes | Yes |
| Bitly | Yes | Yes | Yes |

### Support

| Feature | Free | Essentials | Team |
|---|---|---|---|
| Self-service knowledge base | Yes | Yes | Yes |
| Email support | Yes | Yes | Yes |

## FAQs

### What are the billing options for Buffer's paid plans?

You can choose to pay for your plan on a monthly or annual basis. By selecting annual billing, you'll receive a 20% discount. You can switch between monthly and annual billing at any time. If you switch billing frequencies, any necessary prorations or refunds will be automatically applied.

### What payment methods does Buffer accept?

We accept credit and debit card payments from Visa, Mastercard, American Express, JCB, Discover, and Diners Club. Unfortunately, we cannot accept PayPal, checks, or bank transfers at this time. [Learn more about our accepted payment methods](https://support.buffer.com/article/537-accepted-payment-methods?utm_source=marketing-site&utm_medium=help-center&utm_campaign=help-center).

### Does Buffer have a free trial?

Yes, we offer a 14-day free trial for our paid plans. During the trial, you can upgrade to a paid plan or switch to our Free plan at any time. You can also start using Buffer for free right away by signing up for our Free plan without needing a trial period.

### What happens at the end of the 14-day trial?

If you decide to continue with a subscription after your trial, simply enter your payment details under the "Billing Method" section in your account settings. If you don't wish to upgrade and haven't entered your payment details, your account will automatically be downgraded to the Free plan.

Any scheduled posts will still be published after the trial ends, provided the connected social channels are not locked. Channels will be locked if you exceed the three-channel limit for the Free plan.

### Can I keep my three free channels if I upgrade from Buffer's Free plan to a paid plan?

If you decide to upgrade to a paid plan, you will pay for each channel — including any channels you had while on the Free plan. This is because paid plans offer unlimited usage and advanced features for all channels you've connected to Buffer.

### What is the scheduled post limit for each plan?

The Free plan allows 10 scheduled posts per channel. Once a post is published, the slot becomes available again, up to the 10-post maximum per channel.

For paid plans, you have unlimited scheduled posts per channel. Unlimited scheduling is subject to our fair use policy, which caps usage to 5000 posts per channel. We describe this as "unlimited" because no one has ever exceeded this cap.

### Does Buffer offer a discount to nonprofit organizations and charities?

Yes, Buffer proudly offers a 50% discount on paid plans for nonprofit and charity organizations. [Learn more about our nonprofit discount](https://support.buffer.com/article/536-nonprofit-discount?utm_source=marketing-site&utm_medium=help-center&utm_campaign=help-center).

### Does Buffer charge Value-Added Tax (VAT) to customers?

Buffer applies the local standard Value-Added Tax (VAT) rate for B2C customer located in the United Kingdom. B2B customers may be eligible for VAT exclusion through reverse charge. You can enter your VAT number to have VAT excluded from your invoice. [Learn more about taxes and VAT](https://support.buffer.com/article/544-why-was-i-charged-that-your-bill-taxes-and-vat-explained#h_01GWPVZYDDV4698NFVPP33QN95).

### When were the prices of Buffer's plans last updated?

Our pricing was last updated in November 2025. [Learn more about what goes into Buffer's pricing](https://support.buffer.com/article/594-why-some-features-are-not-available-on-legacy-buffer).

### How does Buffer's new pricing help me save as I grow?

Buffer uses volume discounts for channels. That means your price per channel gets lower once you manage more channels, so adding more social profiles scales more affordably.

In practice, channels 1–10 are priced at the standard rate, and any channels above 10 cost less per channel. Your total may increase as you add channels, but your average cost per channel goes down as you grow.

This was designed for creators, teams, and agencies who manage lots of social accounts and want predictable, scalable pricing, without the cost jumping linearly forever.

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For interactive pricing with a channel calculator, visit [buffer.com/pricing](https://buffer.com/pricing).