Social Media Marketing
A collection of posts on Social Media Marketing
- Topic
- Tools
- Published
Discover 11 social media engagement tools that help you reply to comments faster, manage DMs, and build stronger audience connections.
Reading time12 minute read
- Topic
- Buffer News
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With Buffer's Community, you can see and reply to comments from Instagram, Facebook, Threads, Bluesky, X, and LinkedIn — all in one workspace. For free.
Reading time7 minute read
- Topic
- Data
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Replying to comments can boost social media engagement by 5-42% across platforms, according to our analysis of nearly 2 million posts. Here's how it works and why it matters.
Reading time7 minute read
- Published
Learn all about user-generated content — what it is, why you should use it, and how to leverage it in your marketing channels.
Reading time14 minute read
- Topic
- TikTok
- Published
In this guide, we’ll go through everything you need to know about TikTok analytics — how to access and read your TikTok analytics, what numbers you should track, and how to use this information to post smarter.
Reading time11 minute read
- Topic
- TikTok
- Published
A deep dive into the TikTok algorithm, how it works, and how you can work with it to enhance your visibility and engagement on the platform.
Reading time12 minute read
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Crossposting can help boost your reach in powerful ways. Here's why, plus how to share your content across multiple platforms without doubling your workload.
Reading time8 minute read
- Topic
- YouTube
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If you’re looking for inspiration for your next short video, here are 18 YouTube Shorts ideas to help your content stand out and engage viewers in bite-sized bursts.
Reading time11 minute read
- Topic
- AI
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I’ve put dozens of AI writing tools to the test — here's a deep dive into my favorite AI writing generators and who I think they’ll be most useful for.
Reading time20 minute read
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Social media listening goes beyond direct tags and mentions. See how to analyze conversations, find trends, and improve your overall strategy.
Reading time13 minute read
- Topic
- TikTok
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We analyzed more than 1 million videos sent through Buffer to pinpoint the best time and day to post on TikTok for maximum views.
Reading time13 minute read
- Topic
- Published
Instagram analytics can be a goldmine of insights to help you grow. This article will share which metrics you should monitor and the analytics tools that can help.
Reading time11 minute read
- Topic
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You need a super compelling profile to enhance your online visibility and gain trust. Here are some top tips for creating a great LinkedIn profile.
Reading time17 minute read
- Topic
- Published
We analyzed 18.8 million X posts from 71,000 accounts to uncover how link posts really perform in 2025.
Reading time4 minute read
- Topic
- Flow
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Learn how to use AI social media content creation tools and save valuable time in your social media marketing efforts.
Reading time22 minute read
- Topic
- Published
Learn the ideal image sizes for all types of Instagram posts so your content is always pixel-perfect.
Reading time11 minute read
- Topic
- TikTok
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Data from millions of TikToks shared by over 150K accounts paints a clear picture of how often you should post to get more views.
Reading time6 minute read
- Topic
- Tools
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A deep dive into the differences between Buffer and Hootsuite, including pricing, features, and who each social media tool might be the best fit for.
Reading time13 minute read
- Topic
- TikTok
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TikTok hashtags can help you boost visibility and reach a broader audience. Learn how to use them with 250 curated examples.
Reading time14 minute read
- Topic
- Published
In this article, we assess the impact of X Premium on the performance of posts.
Reading time7 minute read
- Topic
- YouTube
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Learn how to schedule YouTube Shorts and get your YouTube channel in front of new audiences
Reading time9 minute read
- Topic
- Published
Boost your Instagram engagement with 11 evidence-backed strategies. Learn how to calculate engagement rate, and tactics to build a loyal community.
Reading time16 minute read
- Topic
- TikTok
- Published
TikTok is bursting with potential. Learn 14 no-fluff strategies to get more followers authentically, build trust, and connect with your community.
Reading time18 minute read
- Topic
- Creator
- Published
Everyone says consistency is the key to growth on social media. And in this article, I’ll show you exactly how it works.
Reading time8 minute read
